What Is a Domain Name?
A Domain name is a URL that includes the name of a website and the domain extension. In this article, we will introduce what is a Domain Name and how does it works? The name is up to you–as long as it contains letters, numbers, hyphens, and is still available and the domain extension is usually a set of predetermined letters.
The purpose of a domain is to help visitors find a website, similar to how a physical address can help people find a specific location. Users can only use an IP address to access the website if they do not have a domain name.
On the other hand, IP addresses are difficult to remember because they are composed of seemingly random numbers, making them inconvenient to share. On the other hand, domain names can help increase traffic to your website.
Why Do You Need a Domain Name?
The domain name should be owned by any company, organization, or individual who wishes to establish an online presence. Your online identity consists of a domain name, website, and email address. Therefore, your company will have a more professional appearance, increase brand awareness, build credibility, and protect its trademarks and copyrights.
How to Choose a Domain Name?
Choose a simple name, type, and say. If people encounter difficulties in spelling or pronouncing correctly, it can affect the memorability of the name and damage your brand.
Choose a domain name that has the potential to become a brand. Precise and partial keyword matching domain names are too generic and difficult to brand, so avoid them. Numbers and hyphens should also be avoided in domain names because they are difficult to remember and pronounce.
Keep it short and direct. Long and complex domain names are more likely to be entered incorrectly and misspelled. This is an unnecessary annoyance.
Avoid using names similar to existing brands. If you think you can profit from the success of another brand, then you are wrong. When you are sued, brand chaos will be the last thing on your mind!
Take advantage of appropriate extensions. With all the new top-level domain names (Tld) sweeping the Internet, you would think that everyone would choose something like “something so attractive.” Boutique. “However, the general consensus among marketers is to stick to the tried and tested “.com” because it is the most well-known suffix outside the technology industry. If your goal is the local market, cctld may be a better choice for your business.